I made money.
Where did it go?
The gap between "I made money" and "my bank account agrees" is usually bigger than owners expect. Enter your numbers — we'll walk you through exactly where cash is going, why it matters, and what to do about it.
This is a simplified model, not a professional audit. It uses the numbers you enter against general industry benchmarks (ProSight/RMA via Vertical IQ) to produce a directional view of your cash flow story. It is not a substitute for accounting, tax, legal, or financial advice, and it cannot see your actual books, your specific sub-vertical, or your personal situation. Results depend entirely on the accuracy of what you enter. For a tailored look at your business with your actual financials, schedule a Drake Check.
Built with AI assistance and supervised by humans who unironically read industry benchmark reports for fun. The tool itself runs plain old arithmetic that would have worked in 1985 — combined with industry benchmarks and best-practice rules to draw its conclusions. That said: AI helped write parts of this, and AI occasionally hallucinates. If you want answers from something that doesn't, schedule a Drake Check — humans are still the gold standard.
What stays private: Your financial inputs (revenue, expenses, AR/AP, etc.) are processed entirely in your browser. They are never transmitted to a server, stored, or shared.
What we do collect: Anonymous page analytics (which steps you visited, completion rate) so we can improve the tool. No personally identifiable information.
What we keep if you act: If you submit your name and email to schedule a Drake Check, that information — along with the assessment summary you choose to send — is retained so we can prepare for the conversation. Nothing else reaches us.
Your Industry
We'll compare your numbers against industry benchmarks. Source: ProSight/RMA via Vertical IQ.
Don't know your exact numbers? Estimate.
If you don't know your numbers, feel free to estimate — this is the only time we'll allow it. When completing a Drake Check assessment, we'll grab your complete financials. This tool reveals the patterns; the Drake Check confirms the numbers.
Schedule a Drake Check — it's free →Enter annual totals for the last 12 months.
Trailing Twelve Months (TTM) — also called Last Twelve Months (LTM)
TTM means the most recent 12-month period ending today — not necessarily your fiscal year. It gives the most current picture of how your business is actually performing right now, smoothed across a full year.
How to get your TTM numbers: In QuickBooks or your accounting software, run a Profit & Loss report for the last 12 months. If your books are current, this takes about 30 seconds. If you only have your last tax return, that's a reasonable substitute — just know it's a few months behind.
The third lever of cash flow
Cash flow has three drivers: (1) Profit — the money your operations generated. (2) Working capital — the timing of when customers pay you vs. when you pay vendors. (3) Investing & Financing — the cash you spent on equipment and the cash you pulled out or put into the business.
Without this section, the tool shows you operating cash flow. With it, you see the full picture — the same one on a proper Statement of Cash Flows. Leave at $0 to skip.
Cash that left or entered your business but not through the P&L or day-to-day operations.
Please enter your annual revenue to continue.
Your numbers never leave your browser. No email required, no account needed, no pop-ups waiting to ambush you later.
Your P&L Health
Where does each dollar of revenue actually go? Green bars are cash in, red are cash out, dark bars are the running total after each hit.
A note on Net Income: We skip depreciation, amortization, and taxes on purpose. This tool measures cash — what actually hit or left your account — not GAAP net income. The number you see here will be higher than your CPA's version, and that's fine: theirs is correct for the IRS, ours is correct for your bank account. Both can be right at the same time.
Think of it like a lever. If most of your costs are fixed — rent, salaries, insurance, software — they stay the same whether you have a great month or a slow one. That structure creates leverage in both directions.
When revenue grows: Every extra dollar falls almost entirely to profit once fixed costs are covered. Revenue up 20%, profit might jump 50% or more.
When revenue drops: The same math runs in reverse. Revenue down 20%, profit might fall 60% — because fixed costs don't move.
The practical implication: Converting fixed costs to variable — hourly contractors instead of salaried staff, month-to-month leases instead of annual commitments — lowers your break-even and makes you more resilient when revenue is unpredictable.
You're right that payroll isn't always a clean fixed cost — and how you classify it here affects your break-even and margin of safety calculations. Here's how to think about it:
Fully fixed salaries (salaried employees, regardless of revenue) → enter in fixed expenses. These create real operational leverage: they don't move when revenue changes, so a revenue drop hits profit hard.
Variable compensation (hourly workers, commissions, bonuses tied to sales) → enter in variable expenses. These flex with revenue, which lowers your break-even and reduces risk.
Step-up costs are the most important and most overlooked. You don't need a new hire until revenue reaches $X — then suddenly your fixed costs jump by the cost of that hire. This means your true break-even is not a single number but a staircase. Each step up (new hire, new location, new system) resets your break-even higher and temporarily compresses your margin of safety. When thinking about your current structure, enter what you're actually paying today. But flag to your CFO when the next step-up is coming — it changes your financial runway calculation significantly.
If in doubt: put base salaries in fixed, put commissions and bonuses in variable. Your P&L should make this split clear — ask your accountant if you're unsure.
Every loan payment has two components: interest and principal.
Interest is the cost of borrowing — it shows up on your P&L as an expense, reducing net income. Principal is the repayment of the loan balance itself — it's a cash outflow, but it doesn't show up on your P&L at all. Paying down principal reduces a liability on your balance sheet, not an expense on your income statement.
This is why your P&L can show a profit while your bank account tells a different story. The principal portion of every loan payment quietly drains cash without ever touching your income statement.
In this tool we estimate interest at ~40% and principal at ~60% of your monthly payments — a reasonable assumption for a mid-term business loan. Your accountant can give you the exact split from your amortization schedule.
You Are Your Customers' Bank.
Every business runs on three cash flow levers. Most owners obsess over one — profit — and wonder why the bank account doesn't match the P&L. The other two (investing and financing) quietly decide the rest.
Note: Working capital adjustments shown as full current balances — this represents the cash "trapped" in working capital as of today, not the period-over-period change. Proper free cash flow calculation requires a prior-period balance sheet; we use current balances here to illustrate the magnitude and direction of the impact. Principal vs. interest uses a 60/40 estimate (annual figures); your accountant can provide exact figures from your amortization schedule.
Your income statement records revenue when you earn it and expenses when you incur them — regardless of when cash moves. Your bank account only cares about cash arriving and leaving. These two views of your business will almost never match.
Three things always explain the difference: (1) Working capital timing — AR invoiced but not collected, AP owed but not paid, inventory bought but not sold. (2) Loan principal repayment — only the interest portion hits the P&L; principal is a real cash outflow that doesn't appear as an expense. (3) Capital investment — buying a $100K truck is $100K cash out today, but only a fraction appears as depreciation each year on the P&L.
The formal document that reconciles profit to cash is the Statement of Cash Flows. If your accountant isn't producing one, you're missing a critical piece of your financial picture.
Free cash flow is what's left after everything real has been paid — not accounting profit, not EBITDA. The actual cash that landed in your bank account after collecting from customers, paying vendors, and making every loan payment.
It's the number that tells you whether your business is truly generating wealth. A business can show strong net income for years while quietly consuming cash — through growing AR, building inventory, or making principal payments that don't appear on the P&L.
When free cash flow is consistently lower than net income, it usually means one of three things: receivables growing faster than revenue (collections problem), debt funding operations (profitability problem), or intentional capital investment. Knowing which one is the first step to fixing it.
The right use: Bridging a working capital gap. You've done the work, the invoices are real, you need a cash bridge until customers pay. The LOC balance rises when cash is tight and falls when collections come in — it cycles.
The wrong use: Covering operating losses. These balances only go one direction — up — masking a profitability problem, not a timing problem.
The diagnostic test: Is your LOC balance lower at year-end than year-start? A healthy LOC cycles. One that only grows is telling you something important.
Here's what we found.
Book a free 30-minute Drake Check.
Your full assessment gets sent to the CFO before the call — no prep work on your end. We'll show up already knowing your business.
Results based on the numbers you entered.
The next three pages walk through the numbers behind these findings — your P&L, your cash cycle, and the three levers that explain the gap between profit and bank balance.
Have a CFO review your results.
Enter your info below. When you book a time, your full assessment — every number, every finding — gets sent directly to the CFO before the call. No prep work needed on your end. We'll show up already knowing your business.
30 minutes. Your CFO arrives already knowing your numbers.
✓ Sent! A FinTeam CFO will reach out within one business day.
The Drake Check is free. And it starts with your actual books, not estimates.
30 minutes. No pitch. Just a real conversation about what these numbers mean for your specific business.
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